THE HR Role of CSR

The expectation for organisations to demonstrate their corporate responsibility has never been greater. The spotlights on climate change, our use of natural resources, employee well-being, value chains and the global economic crisis have all led to increased pressure to manage the impacts of business activity on all stakeholders and contribute to sustainable industries. (CIPD, 2013)


When companies are global, an important challenge in garnering success is to respect other cultures and workforce environments and start forming a global profile or social consciousness. Recognize these differences with a sound Corporate Social Responsibility (CSR) plan that can simultaneously increase shareholder value, boost employee engagement and increase employer brand recognition. 

expansion comes a responsibility.

When companies are global, an important challenge in garnering success is to respect other cultures and workforce environments and start forming a global profile or social consciousness. Recognize these differences with a sound Corporate Social Responsibility (CSR) plan that can simultaneously increase shareholder value, boost employee engagement and increase employer brand recognition.
Human Resource Departments play a critical role in ensuring that the company adopts Corporate Social Responsibility programs. Furthermore, HR can manage the CSR plan implementation and monitor its adoption proactively, while documenting(and celebrating) its success throughout the company.


Human Resources technology can help with a Corporate Social Responsibility program, including reducing the company's carbon footprint to benefit the planet. Start with these areas:
• Implement and encourage green practices.
• Foster a culture of social responsibility.
• Celebrate successes.
• Share and communicate the value of corporate social responsibility to employees and the community.


Implement and Encourage Green Practices for Corporate Social Responsibility

Implement green practices to assist in environmental waste reduction, while promoting and encouraging stewardship growth, better corporate ethics and long-lasting practices that promote both personal and corporate accountability.

The value inherent in embracing green aspects of corporate responsibility is clearly understood, given the direct impact that rising energy and utility costs have on employees' pocketbooks. Conservation has become an accepted means of making our planet healthier.

Reducing each employee's carbon footprint is a great way of getting energy conservation and recycling waste initiatives off the ground. Here are suggestions to start:

• Recycle paper, cans, and bottles in the office; recognize departmental efforts.
• Collect food, and especially donations, for victims of floods, hurricanes and other natural disasters around the globe.
• Encourage reduced energy consumption; subsidize transit passes, make it easy for employees to carpool, encourage staggered staffing to allow after rush hour transit.
• Permit telecommuting and allow employees working remotely to the degree possible.
• Encourage shutting off lights, computers and printers after work hours and on weekends for further energy reductions.
• Work with IT to switch to laptops over desktop computers. (Laptops consume up to 90% less power.)
• Increase the use of teleconferencing, rather than on-site meetings and trips.
• Promote brown-bagging in the office to help employees reduce fat and calories to live healthier lives and reduce packaging waste, too.

References 

CIPD, 2013 The Role of HR in CSR,https://www.cipd.co.uk/Images/the-role-of-hr-in-corporate-responsibility_2013-sop_tcm18-9315.pdf Accessed time 10.45 pm , 4.07.2018.

Strandberg C, 2009, Role of Human Resource Management in CSR, https://corostrandberg.com/wp-content/uploads/2009/12/csr-hr-management.pdf, Accessed time. 10.00 pm, 04.07.2018.